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Social Media: I've Become Comfortably Dumb

For me Twitter has been a valuable social media tool to connect with others in the email marketing and social media space. I’ve also made a few business connections for new clients as well as sending business to others. As for Facebook and other social media sites, I guess I’ve become comfortably dumb. I don’t see the value or ROI for time spent.

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Successful Ways To Create User And Community Involvement

People get more and more used to being bombarded with messages more or less everywhere possible: in urban space, in buses, in public toilets, when checking your Facebook etc. So the challenge for communicators and marketers is to create new and engaging ways to reach the audience – in other words: to involve the users.

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Business As Usual: What I Have Learned In The Year Of Social

The “social media”, blogging, expert and marketing world is far from the social world as it may seem to the neutral observer out there. Sometimes it’s a very nasty one. But at least now the observer has a voice. And so have I. Use your voice. Don’t let anyone silence you. Now and in 2011. Happy New Year.

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The Biggest Social Media Mistake: Too Much Information

Social media mistakes are easy to make, especially when you type before you think. Sure you might want to share a little personal information about yourself, but too much information can be a professional and social media killer. An example.

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