Viral marketing has similarities with word-of-mouth and referral marketing, but is not quite the same. With viral marketing the focus lies more on wide spreading. In the first place, a viral marketing campaign’s success depends on the willingness of people to share the story. Six tips to succeed in viral marketing.
Despite all the viral marketing success stories, there is still an embarrassing number of amateur mistakes made in the average viral marketing campaign. In this post you will find five anti-tips that will help you in better planning and executing a successful viral marketing campaign.
A viral video is a not something you can order at your local agency. You can create a video and design for virality but in the end, it’s the audience that decides if it goes viral or not. It all depends on the content of the video and what it triggers, often more than on …