If you need some inspiration regarding your social media strategy and implementation, you’ll find these seven tips from Fortune 1000 companies worth reading.
Remember that old video game called “Pitfall”? You had to leap over pits of alligators and swing across swamps and avoid other obstacles. That might be a great analogy for social media if you happen to be new to it.
According to a new report from eMarketer, mobile web usage in Western Europe will double by 2015.
The debate regarding the value of social media to marketing is ongoing. On the one side we have the evangelists who preach that you just have to get in there and not worry about details like ROI. On the other, we have traditional marketers who are becoming more vocal in their demands for some kind of measurability.